Posts By: Bruce Hall

As we get into 2018, it is important to remember the principles of good communications, and reinforce the best practices that are the hallmark of a successful venture. Good messaging is the bedrock of an effective communications campaign. A message that elicits an emotional response and spurs a positive action by your audience is key.… Continue reading →

Your message is engaging, thoughtful, and meaningful — check, check, and check. But how do you get it to the right audience, and how do you get them to respond? Continue reading →

A critical part of developing and implementing a communications strategy is selecting the channels and vehicles you will use to carry your message. Beyond print media; radio, TV, outdoor, mobile, and social media all offer you different ways to reach your audience. To properly leverage each one, or to decide which to employ, you need to understand the strengths of each. Continue reading →

Happy Holidays from DAI Solutions. Come share this special season with us by visiting our holiday website. Continue reading →

DAI Solutions has won its fifth design award this year. We were honored to win a Gold prize in the 2017 MarCom Awards. Continue reading →